Converge and Conquer: A Globalization Strategy.

How the Kpop Industry’s “fast-tracked success” turned into a collision course.

Photo by Shawn Ang on Unsplash

The news I woke up to this morning was quite startling — Kakao M, a major distributor of Korean music, had completely withdrawn its entire catalogue from Spotify. Upon opening the platform, I had noticed that a significant portion of my “liked” songs had…